Together with HSV (Hamburg Football Club) for Kids and Families

With sparkling eyes, unforgettable experiences, and the chance to meet football idols, HSV and HanseMerkur aim to create these moments time and again. As an exclusive partner of HSV and the official partner of the family block, HanseMerkur proudly supports families at every home game, facilitating close contact with real professionals during autograph sessions and photo opportunities in the family block.

Children can feel the thrill of entering the stadium alongside the professionals, their hearts racing, while having the opportunity to ask their favourite players the questions they’ve always wanted to know during the “Kids Ask Professionals” session…

Picture - Football

For the first time in the history of HSV, HanseMerkur is also offering the “Family of the Day” unique experience: exclusive seats in the family block, a rare behind-the-scenes look, and many delightful surprises. Before the game begins, the children will take a grand lap of honour around the stadium interior with the Dino mascot “Hermann.” The excitement is truly unmatched!

Our Commitment Has Tradition

HanseMerkur is dedicated to supporting families and children not only at HSV but also in the wider community. We believe we have a social responsibility as a company, particularly as an insurer. This commitment to promoting children and youth has been long-standing. Since 1980, for instance, we have been awarding the HanseMerkur Kinderschutzpreis (Award for Child Protection), Germany’s oldest social award. Our insurance benefits also reflect this ethos. HanseMerkur was among the first insurers to introduce rooming-in health insurance plans, allowing parents to stay overnight with their sick children in hospital. In addition, HanseMerkur currently offers an online doctor service, which is particularly valuable for parents. If your child falls ill, you can consult doctors from all disciplines via video chat from any location, even outside normal practice opening hours.